AI-Enhanced Creative for CPG

I helped build the #1 plant-based protein brand in the country. Now I help CPG brands like yours create more and move faster.

Growth-stage consumer brands have a content problem: Amazon, DTC, and social all need different assets, constantly refreshed, at a pace traditional shoot budgets can't support. I fix that.

See how it works
Truvani Creatine Truvani lifestyle
Amazon Content SKU Launches Social Media Assets Website Creative Ad Creative Packaging Visualization Multi-Format Production Brand Campaign Amazon Content SKU Launches Social Media Assets Website Creative Ad Creative Packaging Visualization Multi-Format Production Brand Campaign
Case Study
Truvani
Creatine

Truvani was launching their creatine line and needed a complete set of photo and video assets: Amazon listings, website content, and social media. Their creative director came in with a clear vision: specific references, a defined color palette, a particular mood. My job was to translate that vision into a full set of assets that actually looked like what she had in her head.

Here's how I did it.

40+
Final assets delivered
3
Days from brief to delivery
3
Channels: Amazon, website, social
The Process

Working the way a real shoot works. Just faster.

01
Brief and mood board

The creative director came in with references, a color palette, and a specific mood. Before anything was generated, we aligned on exactly what the final assets needed to look and feel like. Creative clarity upfront is what makes the AI side of the workflow actually useful.

Brief and mood board Mood board 2
02
Mockups and back-and-forth

I took the references and started building my own mockups to send back. We worked the way you would on any real shoot: "Can we get this type of framing?" "Add more sakura flowers." Real creative direction, real collaboration.

Iteration feedback Creative direction
03
Figma review board

I produced different styles and variations and shared them on a Figma board so the creative director could review, react, and steer the final direction. Everything visible, nothing in a black box.

Figma review board
04
Final delivery

We landed on the final look together. Over 40 images delivered in 3 days, ready for Amazon listings, the website, and social across formats.

Final delivered assets
Inside the Figma board

Every iteration shared openly. The creative director could see all directions at once, leave reactions, and steer the work in real time.

Figma board overview Figma variations
Figma lifestyle iterations Figma product mockups
The final assets

Over 40 images delivered in 3 days. Amazon hero images, website lifestyle content, and social-ready formats. All on brand, all launch-ready.

Creatine with sakura

Launching something new, or running low on content?

Let's talk about what a shoot and AI approach could look like for your brand.

mark@markbelden.com